buildup - Dictionary definition and pronunciation - Yahoo! Education
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build·up also build-up  audio  (bldp) KEY 

NOUN:
  1. The act or process of amassing or increasing: a military buildup; a buildup of tension during the strike.
  2. The result of building up: a pipe clogged by rust buildup.
    1. Widely favorable publicity, especially by a systematic campaign: The new movie was given a tremendous buildup in the media.
    2. Extravagant praise.



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